Naples-Marco Island cost of living
Prices in the Naples-Marco Island, FL metro area run at 103.2 against a national average of 100, ranking it #46 of 387 metros. Rents there sit at 129.4.
What drives the number
Prices in Naples-Marco Island run at 103.2 where the national average is 100, so about 3.2 per cent above the country as a whole. It ranks #46 of 387 metro areas. It is priced almost exactly like Florida as a whole, which is unusual for a metro area.
Housing is doing nearly all of the work. Rents sit at 129.4 while goods sit at 96.2, a gap of 26.2 points between what it costs to live somewhere and what it costs to buy things. That pattern is the single most useful thing the parity series shows: the cost of a place is the cost of its housing.
The practical use of this number is converting pay between places. Take any salary quoted here, divide by 103.2, multiply by 100, and you have what it would need to be nationally to leave you equally well off.
The vertical line is the national average of 100. Source: U.S. Bureau of Economic Analysis, Regional Price Parities, SARPP, 2024.
What the biggest local jobs are really worth
The same pay buys different amounts in different places, so a salary quoted in Naples-Marco Island is not comparable to one quoted elsewhere until it is divided by the local parity. These are the occupations that employ the most people here, with the quoted median alongside what that median is worth at national prices.
| Occupation | Employed | Median pay | Worth nationally | U.S. median |
|---|---|---|---|---|
| Waiters and Waitresses | 6,690 | $30,930 | $29,971 | $33,760 |
| Retail Salespersons | 6,520 | $34,250 | $33,188 | $34,580 |
| Landscaping and Groundskeeping Workers | 4,380 | $37,930 | $36,754 | $38,090 |
| Office Clerks, General | 3,990 | $44,710 | $43,324 | $43,630 |
| Fast Food and Counter Workers | 3,950 | $30,020 | $29,089 | $30,480 |
| Cooks, Restaurant | 3,660 | $39,270 | $38,052 | $36,830 |
| Cashiers | 3,570 | $31,380 | $30,407 | $31,190 |
| Registered Nurses | 2,910 | $85,140 | $82,500 | $93,600 |
Pay from the BLS metro survey, adjusted by dividing by the metro parity of 103.2.
Nearby metro areas
| Metro area | All items | Rents | Rank |
|---|---|---|---|
| Miami-Fort Lauderdale-West Palm Beach | 114.2 | 155.6 | #2 |
| North Port-Bradenton-Sarasota | 102.4 | 128.0 | #54 |
| Cape Coral-Fort Myers | 102.3 | 125.1 | #55 |
| Orlando-Kissimmee-Sanford | 101.4 | 123.4 | #63 |
| Tampa-St. Petersburg-Clearwater | 100.9 | 125.8 | #73 |
| Punta Gorda | 100.5 | 113.3 | #78 |
Naples-Marco Island: common questions
Is Naples-Marco Island expensive?
Prices are 3.2% above the national average, a parity of 103.2 where the country is 100. It ranks #46 of the 387 metro areas BEA measures. Against Florida as a whole it is 0.2 points less expensive.
What salary do you need in Naples-Marco Island?
The median worker there earns $46,520, which buys what $45,078 buys nationally once local prices are taken into account. Comparing a salary offer between cities without this adjustment is comparing nothing useful.
Is housing the reason?
Usually. Rents here are at 129.4 against goods at 96.2. Goods barely vary between American cities because most are shipped and priced nationally; housing varies enormously, and it dominates any cost of living comparison.